Travel Manager
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January 9, 2009 – 12:40 pm

With an increasing number of your potential customers using the Internet to find your services, it still amazes me how few companies actually track the performance of their website.

My two tips for getting a better understanding of how your website is performing is to:

1st add Google Analytics to your website

2nd add the TravelManager Online Quotation Widget to your website so you track things like the number of leads generated, your staff’s response times, the value of the leads and conversion rate.

You can even see the source of lead using the referral report but more on that next week…
If you want to see what this looks on a website visit these websites:
www.arrowstagelines.com
www.escotbuslines.com

Regards,

Eamonn

November 24, 2008 – 3:42 pm

…then think about the following.

  • - The average iPhone user uses 400 times the amount of data than a normal non smart phone user (why? because they are using video, gps, rich media applications instead of just SMS)
  • - The iphone is the fastest selling mobile device in history
  • - Google is entering the mobile market with their Android mobile operating system

The pace of change over the next 5 years will be twice that of the past 5 years as innovative new solutions and services come on stream to take advantage of the new devices and the uplift in available bandwidth.

So, how do you participate in the Mobile Internet if you’ve not even started participating in the normal Internet? You find solution providers who can write software once and allow it to be used across all platforms (did we mention our widgets icon smile If your not thinking about the mobile Internet..... )

Don’t be left behind.

Regards

Dean