Royal Coach Tours launched their new website today designed by uTrackWeb and powered by TravelManager. The website is search engine friendly, has a content management system, a live chat client and reinforces the quality of Royal Coach Tours with high quality photographs.
Royal Coach Tours - New Website
**The website uses the customizable TravelManager quotation widget to insure Royal Coach Tours customers get the highest level of customer service.
Just when you thought that you’d figured out search engines and pay-per-click advertisement the market is starting to change. Yep, you’ve heard it here 1st, all things that worked well in the past are not going to provide the same ROI into the future.
Like the smart companies that starting using Google Adwords ahead of their competition it’s time to another step forward by using social media to get in on the conversation with you potential customers.
Social Media Conversations
**It’s no coincidence that Facebook has hit 300m+ users and a profit.
Regards,
Eamonn
**Here’s a great article that while applies to the Hotel industry is quite applicable with the Motor coach and tours industry: Future Trends
When presenting at industry conventions I have great conversations with Sales & Marketing managers looking to use services like Facebook, Twitter, YouTube to promote their businesses.
They’re seeing a decreasing ROI on their traditional marketing media such as mailing Catalogues, Print Media and Television, which inevitably leads to questions like:
1) How can we market ourselves more effectively with these new tools (Social Networks, Micro blogs etc)?
2) How can we generate more sales?
The reality is they should be asking:
1) How can we get our customers and prospective customers to talk and tell others about us?
2) How can we be more responsive to our customers needs into the future?
Over the coming months I’ve decided the best way forward is to create a real-time case study with weekly updates posted on the TravelManager Blog. The company we’ve decided to use is Irish Coaches, watch out for my post next week.
Regards,
Eamonn